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SHAPE and MEN’S FITNESS Partner with SENSA® Weight-Loss System to Launch Better2gether

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A Fun and Interactive Weight-Loss and Workout Program for Couples

NEW YORK, March 28, 2011 /PRNewswire/ — Just in time for swimsuit season, SHAPE and MEN’S FITNESS have partnered with the SENSA® Weight-Loss System to announce the launch of the ultimate fun, sexy, and interactive plan for weight-loss. Created by the editors of both titles, the Better2gether weight-loss program gives couples a new way to slim down, look great, and feel SENSAtional!

This free customized program features special couples workouts created by the fitness editors at SHAPE and MEN’S FITNESS. The plan also offers proven weight-loss tips, nutritional and lifestyle advice, along with interactive workouts that rely on your own body weight. Geared specifically for couples to work out together, this three-month program features motivational training guides that are designed to keep couples close while encouraging them to have fun with one another in the comfort of their own home. In fact, numerous studies have shown that couples who join a weight-loss or workout program as a pair are more likely to stick with it than singles.

“We are very excited to have the SENSA® Weight-Loss System sponsor this program. We believe that Better2gether will offer SHAPE and MEN’S FITNESS audiences a fresh and exhilarating way to work out that will keep them motivated. One reason that we are so excited about the program is that it takes the SENSA® Weight-Loss System and goes a step further. Combining the at-home workout component of the program with couples sprinkling SENSA® on their favorite foods gives readers a new way to get fit,” said SHAPE Publisher, Brian Gruseke.

“A great strategy for losing weight is partnering up with a buddy so you can motivate each other and stick to the program,” said Kristin Chadwick, President of SENSA®. “We are thrilled to have partnered with SHAPE and MEN’S FITNESS to create a simple program that is ideal for couples who want to get in shape together and lose weight without dieting. If couples start the program now, they can sprinkle away the pounds with SENSA® and get that desired beach body by summer!”

What makes Better2gether so much fun? It allows you to get beach-body ready without a diet or calorie counting! The microsite features 12 stimulating exercises for couples to engage in together that provide legitimate fitness benefits while also encouraging intimacy and enjoyment.

Using the SENSA®-sponsored microsites, www.shape.com/better2gether or www.mensfitness.com/better2gether couples can sign up for access to 12-weekly training guides that include sample workouts with easy-to-follow explanations of each move, along with still photos and a video demonstration. Throughout the course of the program, participants will receive weekly e-newsletters sponsored by the SENSA® Weight-Loss System that are tailored to motivate couples to get fit, stay fit and ultimately live a fit and active lifestyle. These newsletters will include various offers from SENSA®. Another bonus? You can enter to win an all-inclusive Caribbean vacation for two at the Sandals Resort of your choice!

So if you need a little motivation to drop those last few pounds before beach season, try teaming up with your partner for the free Better2gether 12-Week Get Fit Plan. It’s a fun, free way to get a jump start on summer.

About American Media, Inc.

American Media, Inc. is the leading publisher of celebrity journalism and health and fitness magazines in the U.S.  These include Star, Shape, Men’s Fitness, and Natural Health.  In addition to print properties, AMI manages 14 different web sites. The company also owns Distribution Services, Inc., the country’s #1 in-store magazine merchandising company.

About SENSA®

Based on more than 20 years of his research linking human olfactory senses to appetite and overeating, Dr. Alan Hirsch developed the SENSA® Weight-Loss System. SENSA® consists of patent pending blends of scented Tastants that you sprinkle on food, and are designed to stimulate the olfactory senses and trigger satiety. SENSA® has become a leading weight-loss tool and lifestyle brand to encourage portion control and healthy living without restrictive dieting, stimulants or pills. For more information or to order SENSA® visit  www.trysensa.com or www.facebook.com/Sensa.

SOURCE American Media, Inc.

 

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