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Guy Kawasaki to Discuss Influence and Ethics in Social Media Marketing University Live Webinar Series

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ATLANTA, July 6, 2011 /PRNewswire/ — Social Media Marketing University announced today that it will present a free webinar with special guest and social media thought leader Guy Kawasaki on July 25 at 12 p.m. E.D.T. During the webinar, Kawasaki will discuss how to influence people while maintaining the highest standards of ethics and other topics found in his latest book, “Enchantment: The Art of Changing Hearts, Minds, and Actions.” Registration is free and open to the public. Visit http://www.socialmediamagic.com/guy to sign up.

“Social Media Marketing University is committed to helping our students stay ahead of the curve as social media continues to evolve and change,” said John Souza, founder and chief strategist of Social Media Marketing University, http://www.smmu.com. “We’re excited to have Guy Kawasaki as one of our presenters, and look forward to his insights on how to transform the marketplace and create compelling customer experiences using social media.”

Guy Kawasaki is the cofounder of Alltop.com, an “online magazine rack” of popular topics on the Web, and a founding partner at Garage Technology Ventures. Previously, he was the chief evangelist at Apple. Kawasaki is the author of 10 books including “Reality Check,” “The Art of the Start,” “Rules for Revolutionaries,” “How to Drive Your Competition Crazy,” “Selling the Dream” and “The Macintosh Way.”

In “Enchantment,” Kawasaki contends that while persuasion is good, enchantment is even more powerful. During his presentation, participants will learn why enchantment is necessary, how to use it to launch a new effort, how to overcome resistance, and how to leverage technology to enchant.

“Guy Kawasaki is one of the highest-paid keynote speakers in the corporate world and this is a unique opportunity for business professionals to hear him speak without incurring the cost of attending a conference,” said Souza. “You won’t want to miss this chance to hear him speak from the comfort of your own home or office.”

To register for the live webinar with Kawasaki, visit http://www.socialmediamagic.com/guy. Registration is free and open to the public. Space is limited.

Also, 25 lucky winners will receive a copy of “Enchantment: The Art of Changing Hearts, Minds, and Actions.” To enter, tweet “Join @GuyKawasaki for a live webinar July 25 at 12 p.m. E.D.T. hosted by @SMMagic. Visit http://www.smmu.com for details. #SMMU.” Winners will be selected at random and notified during the week of July 25.

About Social Media Marketing University

Social Media Marketing University (SMMU) is the world’s most trusted social media training program. Courses are taught by some of the world’s foremost authorities on social media and online marketing best practices, and the curriculum includes interactive sessions, and instruction on social media strategy, platforms and tools. The program currently boasts nearly 3,000 graduates, and more than 60,000 business owners and business professionals have attended SMMU’s weekly webinars. For more information, visit http://www.smmu.com.

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