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Natura Named One of Most Ethical Companies for 2012

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Natura, the Brazilian cosmetics giant that placed No. 3 in last year’s Direct Selling News Global 100 ranking, was recently named one of the most ethical companies in the world for 2012.

A total of 145 companies from more than three dozen industries made this year’s World’s Most Ethical (WME) Companies list, as selected by the Ethisphere® Institute, an international think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability.

Natura, which recorded $3 billion in revenue in 2010, was joined in the WME Health & Beauty category by L’OREAL of France and the Shiseido Company of Japan.

The World’s Most Ethical (WME) Companies designation recognizes companies that truly go beyond making statements about doing business “ethically” and translate those words into action. WME honorees not only promote ethical business standards and practices internally, they exceed legal compliance minimums and shape future industry standards by introducing best practices today.

This year, a record 145 companies made the list, which includes more than three dozen industries, from aerospace to wind power, with 43 of the WME winners headquartered outside the U.S.

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