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Charle Corporation Ltd.

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Score Breakdown

  • Value to You: 00000
  • The Brand: 00000
  • The Team: 00000
  • The Frontline: 00000
  • Resilience: 00000

Company Snapshot

  • Product(s): Lingerie and cosmetics
  • Marketing Style: Party plan, door-to-door sales and retail
  • Compensation Plan: -
  • Year Founded: 1993
  • Corporate Revenue: $463.6 million
  • Markets: Japan
  • Distributors: NA
  • Employees: 367
  • Headquarters: Hyogo, Japan
  • Website: http://www.charle.co.jp

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Charle Corporation Ltd. is a $463.6 million business that specializes in womens underclothing and beauty care products to be sold in a party plan, door to door, and retail marketing style.

Charle Corporation was founded November 19, 1975 in Chuo Ward, Japan.  The company began selling women’s underwear with a capital of 200 million yen and is currently run by Okamoto Masahumi, President.

The company’s web site primarily focuses on lingerie, undergarments, and beauty products such as shampoos.  The company even helped create a world record for most people shaking hands:  The most people shaking hands simultaneously was 4,898 (2,449 couples) for an event organized by Nippon Travel Agency Co.Ltd and sponsored by Charle Co. Ltd at AsiaWorld-Expo, Hong Kong International Airport, Lantau, Hong Kong on 28 February 2007.

HOW IT WORKS:

Charle provides ways for women to be measured to ensure proper fit of their items.  Their web site states that they help potential distributors feel comfortable in sales and with customers.

The company is home to over 350 employees and is currently headquartered in Chuo-ku, Kobe, Japan.

Average start up cost: Indeterminate

 

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