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Noevir Co. Ltd.

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Score Breakdown

  • Value to You: 00000
  • The Brand: 00000
  • The Team: 00000
  • The Frontline: 00000
  • Resilience: 00000

Company Snapshot

  • Product(s): Cosmetics and nutritional supplements
  • Marketing Style: person-to-person, retail and B2B
  • Compensation Plan: -
  • Year Founded: 1964
  • Corporate Revenue: $586.7 million
  • Markets: 8
  • Distributors: NA
  • Employees: 1,085
  • Headquarters: Tokyo, Japan
  • Website: http://www.noevirusa.com

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Noevir Co. Ltd. is a $586.7 million business that specializes in cosmetics and nutritional supplements to be sold in person to person, retail, and business to business marketing styles.

Noevir was founded in 1964 by current Chairman Ookura Hiroshi in Osaka City, Japan.  The company was originally a trading business for simulator and aircraft parts from the United States, pilot helmets, parachutes, and eventually started importing computer navigation. Noevir moved into the herbal cosmetics field in 1971 and began manufacturing it’s own cosmetics under the new name of Noevir Co. Ltd. in 1978.  They later entered the travel agency and even property and casualty insurance in 1982.

Noevir cosmetics “adds no unnecessary ingredients. No mineral oil, no artificial emulsifiers, no artificial coloring agents and no animal testing.  All you get is a beautifully pure and simple product”, according to the company’s web site.

HOW IT WORKS:

Noevir products are sold on the principal of a daily “pampering” ritual: cleanse, tone, moisturize & protect, and massage.  They offer nutritional supplements, skin care, and hair care products that provide coverage for every step in the body maintenance process.  With price tags like $850 for the Speciale Cream at 1.6 fluid ounces, they are geared toward a different market than most direct sales companies.

Noevir has over 1,000 employees with operations in US, Canada, Taiwan, and Japan.  Noevir has headquarters in Kobe and Tokyo, Japan.

Average start up cost: $25.00 for mandatory start up kit (not required in North Dakota)

 

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